Posts Tagged ‘marketing’
The “Business” of Social Media Marketing | Sudbury
Monday, March 28th, 2016Like with any “business” big or small your prospective clients HAVE TO SEE YOU. If they do not know you exist then how can they possibly purchase your product, service or technique? If you are a business owner and you are reading this blog post but don’t have your own website (with blog), Facebook page, Twitter or Linkedin account (to name a small few) then eventually you are going to walk the way of the dinosaurs. You will fade………..extinct. The younger generation are coming into positions of buying, managing and marketing and how do you think they find, research and review their prospective purchases? Social media of all levels. I deal with many types of business’s and have seen this many times where the “old school” business is running great but as time passes by their visual presence stays the same and eventually becomes outdated.
Maclean Engineering seems to be embracing social media and within the last year I have seen many changes to the companies online presence. Now, I am biased because they do use a lot of the images I created for them but they are USING them on many different platforms from hardcopy marketing to social media. Just a few days of shooting in different locations and they now have an arsenal of updated visually stimulating images of their products with their people that they can use for the next year or so posting daily.
They get it. Are you?
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James Hodgins is a Commercial Mining Industrial Photographer located in Northern Ontario Sudbury.
Marketing your Sudbury Business
Thursday, January 28th, 2016Here is an image from a few years back while I was on assignment photographing different trades across Ontario. If you own a small company with limited employees and you wish to grow your clientelle then showcasing your staff, product and fabrications to demographic is very important. Using custom images instead of “stock” photography can have your future clients connect with you by putting visuals to your business. Having a wide spread portfolio of images to use on social media is a must these days as the younger generation that are moving into the workforce are used to connecting on these different medias. Read why it’s always a better path to use custom images created for your company than stock images that are irrelevant or repetitive.
Sudbury Marketing
Tuesday, January 26th, 2016The next big industry event is just around the corner with less than 6 weeks preparation time. PDAC 2016 is coming up fast and if you have not started making preparations for your marketing materials for this event you are going to be cutting it close. Sit down with your marketing department (if you have one) and start discussing what changes you might need to make for this years trade show season. Last summer I had the chance to work with Tracks & Wheels here in Sudbury, Ontario creating visuals for their new marketing materials spearheaded by Norman Studio‘s. Both teams were excellent to work with. Looking forward to seing more of their materials over the next year.
Browse through my PROJECTS PAGE or my 10 reasons why they hire me page and see how other companies are creating visually stunning marketing materials using high impact imagery from their OWN COMPANY! One
photoshoot could yield you enough custom imagery for your social media marketing for ONE WHOLE YEAR! Contact Mining Industrial Photographer for more information.
